Exercising Future - Design blog by Rodrigo Ciossani

FIAT Pulse: on CarDesignNews!

2010-09-08T21:08:00.000+02:00

Hi everyone. Here is the full press cover from the Pforzheim University SummerShow 2010,

which my project FIAT Pulse is in. I invite you to have look on it at this link and know more about.

Thanks.

Motolog: MCB Prize - Revival

2010-09-06T20:39:00.000+02:00

Yeah that is a revival... the Motolog was my Bachelor's Thesis project in Brazil, 2006, done by me and Rafael Moreno, my project partner. It was a motorcycle especially designed for express delivery services - pioneer proposal. This project got some awards as iF Hannover Concept Award, 20º MCB Awards (Museu da Casa Brasileira) and the first Winner of ADP Young Designers Brazil (ADP Jovens Designers).

FIAT Pulse: Inspiration

2010-08-25T21:16:00.000+02:00

Picture from Havaianas website

Simple to make. Open. Fresh. Rubbered easy to clean and keep the finish if damaged. Flexible. Lightweight. Easy to wear. Affordable. These are some aspects of the Havaianas, a typical Brazilian flip flops. And this is also my inspiration for the FIAT Pulse, since first ideation sketches for interior and exterior until color&trims basic study. Focusing in a timeless simple piece of design to a car.

Mazda IO: Video Animation

2010-08-23T13:09:00.000+02:00

FIAT Pulse: Video Animation

2010-08-19T15:00:00.001+02:00

Hi everyone. After the presentation video from MyMotion, above is the Pulse's one. Thanks for come.

FIAT Pulse: Exterior Sketches

2010-08-18T15:20:00.001+02:00

Here are some sketchwork during the design process of Pulse development. The next is the key sketch. It came before the interior because as I intended to design the whole vehicle, I felt the need to get the exterior first to restart the interior design and express quickly the package was defined previously.

FIAT Pulse: Exterior Design

2010-08-17T12:39:00.001+02:00

Attractive shape for a compact daily use sport compact car: "Invite your girlfriend to surf on the beach, or hiking or mountain bike on the hills. Make curves together. Enjoy the life and the car. Feel the Pulse, feel the pleasure on free times. Place your bags in the front. The bicycles in the back. Open roof and enjoy."

FIAT Pulse: Interior Sketches

2010-08-15T13:09:00.001+02:00

Hi everyone. Here are a couple of simple sketches I did during the project that were my interior design reference, in mixed techniques.

Above is the key and quick sketch I did last April.

FIAT Pulse: The Interior

2010-08-12T16:57:00.001+02:00

The interior was the core of my project. Actually I've got the crazy idea to make an interior and exterior complete design project to my thesis work. Crazy because make a complete car, from concept to sketches, tapes, package, strategy, virtual complete model, refinement and presentations in 14 weeks... wasn't easy at all. But I got fun.

The main idea for the interior was to imagine that a couple wanna stay together, they want to enjoy the trip in the weekend and enjoy the nature and driving. Everything on this interior is designed looking for people. The simple and comfortable aesthetics and interface, the lightweight and nice touch feeling and the easy cleaning surfaces is taught to them. To people.

For the driver, the sportish drive position and the concentration on dynamics of the vehicle. For the passenger, a seat like a "chaise longue", offering new positions for the body during hours of thip. Differently from Europe, in LatinAmerica many times take hours with green fields to reach a canyon or the beach.

FIAT Pulse: Weekend Car

2010-08-06T19:42:00.001+02:00

Hi everyone. A weekend car for LatinAmerica in 2022. This is my Master Thesis Project at Pforzheim University, sponsored by FIAT. Differently of my last two main projects in school, where i taught about a more futuristic look for 2030 with the MyMotion and also a non car-like sled for Black Forest in Germany with the IO Insideout.

After talk with my mentors i decided to study a vehicle that will answer a new demand and use of car in the future of big cities and also being a third generation of the green car, as i called "The Car After Green". The future doesn´t exist and has to be figured out. Cities like São Paulo, Mexico City and other big ones in LatinAmerica have like many metropolis around the world many problems related to mobility. The clear solution is massive use of public transport and effective personal transportation systems. Personally I believe in the best study of transportation systems hierarquy.

Due to this scenario the weekend car will get more importance. Even being for sale or rent, this kind of car will come from many people that don't wanna keep in traffic jams. But they need car for city scapes, for outdoor activities and tourism. And they like to drive. Despite a younger generation that isn't having the same interest on cars as the past for many reasons, there is an older generation living longer and better, and active.

The package is a "everytime sports car". Sport driving position, able to face countryside roads, trunk space in front and cargo space at rear, with powertrain applied under the fenders. The result is a lightweight affordable sports vehicle, with good handling but very useful dairy.

About style, the goal was to make a new interpretation of FIAT brand: keep the friedly look, but making the round square become dynamic. Simple, friendly, affordable, pleasurable and simple to make. Provoque with a different package, different form language, unusual interior design solutions.

About the "after green" it explained by the intakes on the door. All the air that get in that, is filtered and get out in the rear panel. So the car can be self-responsible by its emissions. Eletric car doesn't has emissions itself, but the generation of energy to them have. In 10 years it is an answer of a third generation green car.

More to come in next posts that will be about the exterior and interior design.

Thanks for visit.

Media: 4Rodas Magazine - Next 50 years car design

2010-08-05T17:11:00.000+02:00

Hi everyone.
Here is a scan that a friend of mine sent from Brazil. The 4Rodas Magazine was completing 50 years old, and in a special edition included an issue about "The Next 50 Years" of car design, where some designers and studios were invited to show how could be the cars on these next 5 decades. My project MyMotion for Mercedes-Benz Germany was included illustrating the report. Thanks to Vitor from BRoba for invite me to participate.

See you all. Thanks for come.

FIAT Pulse: Thesis Teaser

2010-07-15T13:09:00.001+02:00

Hi everyone.
Yes, it was a long time since my last blog update. The reason of being absent is on this picture. My Pforzheim Thesis project preview. It is a teaser, more to come after the Pforzheim Degree Show Summer 2010, July, 16 and 17th at CCP Congress Centrum Pforzheim. Who goes?

Thank you all.

Insideout: Video Animation

2010-03-10T14:25:00.005+01:00

This is simple video animation of Insideout project (fun sled) that I used to present to at Design Show at Pforzheim. It is also shown in Cardesignnews.com No soundtrack available. Soon I will launch a "official" video, but this primarly can help you to understand the form and functions of Insideout. Thanks.

Pforzheim University: Winter Show 2010/Press Video

2010-03-10T14:11:00.003+01:00

This the press covering video made here in Germany about the Winter Design Degree Show 2010 at Pforzheim University. My project isn't there cause it was not a Degree one... but the video is nice. Thank you.

Pforzheim University: Winter Show 2010

2010-03-10T14:08:00.001+01:00

I want invite you to visit the Cardesignnews.com covering the Pforzheim University Winter Show 2010, that was last February. I hope you enjoy it.

Pforzheim University: Summer Show 2009

2010-03-10T14:02:00.000+01:00

I invite you to take a look at the Pforzheim University Summer Show 2009 covering from Cardesignnews.com website. It was my first semester and you can see other projects and understand a bit more of what happened that semester.

Thank you all.

Insideout: PS main sketches

2010-02-08T22:03:00.006+01:00

Hallo wie geht's?

These are some photoshop sketches made for Insideout Project just before going to tape drawing and 3d model. The story of that are lots of drama in the seat shape, but is exactly the case that in 3d model was looking not so comfortable or a "invitation to stay" in its interior - and I consider it a lot designing interiors.
This kind of change in the process is what makes me love more what I am doing: shape evolution.

Thanks for coming.

Insideout: What's that?

2010-02-07T22:30:00.001+01:00

Hi everyone, thanks for visiting.
From this post I will start to show a bit of my second semester project at Pforzheim University, as part of the Master in Transportation Design course. Based in a timeline telling a design story and in the end the video/animation that still in process to media.

First of all, I'd like to say what is the Insideout. This is because my most unusual briefing ever in my short career and as student, wide opened, when creativity had been push as hard as posible into a believeable project.

Insideout is a small personal sled, that can be used in the forest. Crazy? Yes, a bit. The briefing in the school was to create not a vehicle to a brand, but to a city (village in this case), and a city not so known even here in Germany. In addition I've got to consider massive use from elderly (age 65+), but still attractive, exciting and simple to use.

In the beginning should be only a interior design project. But the comprehension of the brief and the analysis of people's life and so many aspects evolving life, nature, architecture e transportation design, I decided to go to a complete fun and leisure vehicle.

In the next posts I'll comment the "talking about life" story. Here are some illustrations, inspirations, sketches, ps sketches and 3d images in sequence.

Off project: Scooter in Sketchbook

2010-01-15T21:33:00.004+01:00

This is a sketchbook pro + wacom sketch. I'm still practicing digital illustration without masks use. Thanks.

Sketch Memories: VW Flamingo

2010-01-05T16:32:00.002+01:00

Revival session... these sketches are from my beginning on car sketching. They are Volkswagen Flamingo that was finalist at Volkswagen Talento Design, October 2006 (a design challenge from VW in Brazil), was a very nice experience. Tks.

Off project: Honda coupé

2009-12-26T23:36:00.002+01:00

Honda... a looong story of a reviewed design...

Off project: quick Alfa

2009-12-26T23:36:00.001+01:00

Off project: some of interior

2009-12-26T23:34:00.000+01:00

pb interior

MyMotion Interior: Alias Model

2009-12-26T22:16:00.003+01:00

Off project: dashboard

2009-12-26T22:06:00.002+01:00

Off project: Motorbike sketches

2009-12-26T21:54:00.002+01:00

Some motorcycles to relax a bit.

MyMotion Interior: Sketches

2009-12-26T21:36:00.008+01:00

These are quick sketches made for the interior of Mercedes-Benz MyMotion project. The interior was just for fun, during one week, only sketching some ideas that fits to the car, to design and purpose and to form language.

MyMotion Interior: Preview

2009-12-26T21:28:00.004+01:00

MyMotion was the first semester of my Master course, about exterior design. But I did a proposal of interior also. Next posts I'll show it better.

Tks!

The Doors

2009-12-26T21:26:00.000+01:00

And the doors opening...

Design Innovation: About Functions

2009-12-26T21:09:00.004+01:00

Hi everyone. Thanks for come.

Today will be talk about how I found a proposal for design innovation considering the functionality of my design.

The story started when I focused my direction project fitting into the initial briefing of offering a new sensation of driving. Since then I've tried to discover a new way to give pleasure to drive without using the speed appeal (it's a traditional and effective appeal nowadays), but with a problem that many people drive a car today in the big city traffics, and many of them want more honest designs for their lives, that could fit in the real life situations.

That was the challenge: pleasure and emotion in low speed?

Sensation of speed varies a lot, 30km/h in a luxury sedan doesn't has the same effect in comparison if you are in a bycicle, for many reasons as weight, size, tires, suspension, sound isollation, etc. Since I became student at Master here in Germany, I am using bicycle as transportation meaning for many of my activities, including going to studio everyday. With this experience, I remembered a sensation that I forgot using car: making curves with motorbikes or bycicles even in low speed is quite good! Eureka! Why not??

Then I start to study posibilites of a best way to apply this motion in a vehicle. The 3-wheeled came to improve this movement without problems to package preview. And the use of memory flexible polymers to make the "legs" of car, distorting to make curves as human legs and knees during ski (it was my inspiration in how to build it in a car) had a intention to make it much more "humanized".

I thought in sliding wheels (that after four months was shown by a Nissan's concept), but distorting it would be less "machine language" and more "human reaction".
That's it. The way I found the function of MyMotion.

See you all.

The Key Sketches

2009-12-26T20:58:00.003+01:00

Hi everyone. After some hard times (it still happening) of a lots of work and efforts to answer a good project and completely new portfolio, I am back here to a new post.

This is short, continuing the design story of Mercedes-Benz MyMotion, here is the image of my key sketches. After sketching different proposals with different concepts, features and package, I found this sketch that became first idea.

Talking and discussing with the lectures I decided to go in that direction. And then start to refine the design, thinking in all surfaces and volumes, colors, finishings and how the whole body is divided and how it works.

Next post will be about why I applied the "ski motion" to this car.
Thanks for your time.

Mercedes-Benz MyMotion: Video Animation

2009-07-21T13:58:00.008+02:00

This is my first semester project here at Pforzheim University. The video shows the car and a little bit of design process. Next posts I'll comment some stories of this design. Thanks for watching. See you :)

Watch it bigger in: http://www.youtube.com/watch?v=wakigCdfHwo

2009-07-15T22:54:00.002+02:00

Hi. Next to summer show of Pforzheim University, here follows a "preview" of my first semester project. Next days will be posted more information about. Thanks.

2009-06-29T22:34:00.000+02:00

Yeah. Next couple of weeks I'm planning to post something new, about my "new design life" here in Germany. Now I'll go back work hard, the project presentations are coming soon...

2009-06-29T22:20:00.001+02:00

Hi. This is my first post here. It's simple as say hello! :)
Let's get a nice journey in the future...